Privacy Policy
Effective Date: March 24, 2026
This Privacy Policy describes how ALIKASA (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from www.alikasa.com (the “Site”). We are committed to protecting your privacy and ensuring your personal data is handled in compliance with the General Data Protection Regulation (GDPR) for our European users and the California Consumer Privacy Act (CCPA/CPRA) and other applicable U.S. state privacy laws for our American users.
1. INFORMATION WE COLLECT
We collect information that identifies, relates to, describes, or could reasonably be linked, directly or indirectly, with a particular consumer or device.
Device Information: When you visit the Site, we automatically collect certain information about your device, including information about your web browser (e.g., Google Chrome, Microsoft Edge, Safari), IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.
Order Information: When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers or third-party payment tokens), email address, and phone number.
2. HOW WE COLLECT YOUR INFORMATION
We collect personal information using the following technologies:
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Cookies: Data files that are placed on your device or computer and often include an anonymous unique identifier. We use cookies to improve your browsing experience and remember your preferences.
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Log Files: Track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
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Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site, specifically optimized for compatibility with modern browsers and advertising platforms.
3. HOW WE USE YOUR PERSONAL INFORMATION
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
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Communicate with you;
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Screen our orders for potential risk or fraud; and
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When in line with the preferences you have shared with us, provide you with information or advertising relating to our blouses, dresses, outerwear, and trousers.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
4. SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example:
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Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
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Google Analytics: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
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Compliance: Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
5. BEHAVIORAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. This includes tracking across browsers like Microsoft Edge and Google Chrome to provide a consistent experience. You can opt-out of targeted advertising by:
6. YOUR RIGHTS
For European Residents (GDPR): If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
For California/U.S. Residents (CCPA/CPRA): If you are a resident of California or other U.S. states with active privacy laws, you have specific rights regarding “Selling” or “Sharing” of your personal information. ALIKASA does not sell your personal data for monetary compensation. You have the right to request access to the data we collect, request deletion, and opt-out of “sharing” for cross-context behavioral advertising.
7. DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
8. SECURITY
We take reasonable precautions and follow industry best practices to make sure your personal information is not inappropriately lost, misused, accessed, disclosed, altered or destroyed. All credit card information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption.
9. CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
10. CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@alikasa.com.